Migrate from Contentful to Cosmic: A Complete Developer Guide

If you've been running on Contentful and started questioning whether the cost, complexity, or lack of AI-native tooling is worth it, you're not alone. The jump from Contentful's free tier to their Lite plan at $300/month is steep, and the platform still doesn't ship native AI agents for content automation. This guide walks you through migrating to Cosmic, an AI-powered headless CMS built for modern development teams.

Before diving into the steps, take a look at our Contentful alternative overview and detailed feature comparison to understand what you're gaining in the switch.

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Why Teams Migrate from Contentful to Cosmic

Most migration decisions come down to three recurring pain points:

1. The Pricing Cliff

Contentful's free plan is functional enough for prototypes, but the moment you need a real team or higher API throughput, the jump is jarring: $0 to $300/month for their Lite plan. Cosmic's first paid tier, Builder, is $49/month. The Team plan (the most popular) is $299/month and includes 5 team members, 20,000 objects, and full access to AI agents with scheduling. For pricing details see our pricing comparison.

Cosmic pricing:

• Free: $0/month — 1 Bucket, 2 Team members, 1,000 Objects
• Builder: $49/month — 2 Buckets, 3 Team members, 5,000 Objects
• Team: $299/month — 3 Buckets, 5 Team members, 20,000 Objects
• Business: $499/month — 5 Buckets, 10 Team members, 50,000 Objects
• Enterprise: Custom pricing
• Additional users: $29/user/month

2. No Native AI Agents

Contentful has added AI-assisted writing to its editor, but there are no autonomous AI agents. Cosmic ships with four agent types built in:

• Content Agents: Research topics, write articles, generate images, and publish drafts on a schedule.
• Code Agents: Connect to your GitHub repo, create branches, commit changes, open pull requests.
• Computer Use Agents: Browse the web like a human for research, QA, and monitoring.
• Team Agents: Join Slack, WhatsApp, or Telegram so your team can manage content from the tools they already use.

Chain these together in multi-agent Workflows for fully automated content pipelines, no glue code required.

3. Rich Text and Query Complexity

Contentful's rich text format is a deeply nested JSON structure with its own renderer library. If you've wrestled with just to output a basic blog post, you know the friction. Cosmic uses Markdown or HTML for rich content fields. Clean, portable, and renderable by any standard library.

Contentful also offers a REST API, but teams that want more filtering flexibility often reach for their SDK which adds its own abstraction layer. Cosmic's REST API and JavaScript SDK are designed to be simple: fetch what you need with standard HTTP requests, no custom query language to learn.

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Contentful Content Model vs. Cosmic Content Model

Before you migrate any data, it helps to understand how the two platforms map conceptually.

The key mindset shift: in Contentful, your content lives in a Space with Environments. In Cosmic, each environment is its own Bucket, with its own API keys and content. This is actually cleaner for teams running staging and production separately.

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Step-by-Step Migration Guide

Step 1: Export Your Content from Contentful

Contentful provides a CLI export tool that exports all your content types and entries as JSON.

This generates:

• — all entries and content types
• An directory with all media files

Keep both. You'll use the JSON to map your schema and the assets to re-upload to Cosmic.

Step 2: Map Your Content Types to Cosmic Object Types

Open your export JSON and look at the array. For each Contentful content type, you'll create a corresponding Object Type in Cosmic with matching metafields.

Contentful field types → Cosmic metafield types:

Handling Rich Text (Important): Contentful's rich text is stored as a complex JSON tree with node types like , , , etc. When migrating, you have two options:

1. Convert to Markdown: Use a library like combined with manual reformatting. Best for content that's mostly prose.
2. Convert to HTML: Use to generate HTML strings. Store them in a metafield in Cosmic. This is the fastest path and preserves all formatting exactly.

Once in Cosmic, you can render the HTML directly in your frontend without any CMS-specific renderer dependency.

Step 3: Create Your Object Types in Cosmic

Log into your Cosmic dashboard and create Object Types to match your Contentful content types. Or use the Cosmic REST API to create them programmatically:

Step 4: Migrate Media Assets

Contentful assets are exported with their CDN URLs. Upload them to Cosmic's media library (which automatically delivers through imgix CDN).

Every uploaded asset gets a Cosmic imgix URL with on-the-fly resizing, format conversion, and optimization built in. No third-party accounts needed.

Step 5: Migrate Content Entries

With your Object Types created and media migrated, write a migration script to create Cosmic Objects from your Contentful entries.

Step 6: Update Your API Calls

This is where the day-to-day code changes happen. Contentful and Cosmic both use REST APIs, so the transition is straightforward.

Contentful SDK call:

Cosmic SDK equivalent:

No rich text renderer dependency. No nested access. Clean metadata keys you defined yourself.

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Framework-Specific Code Examples

Next.js (App Router)

Astro

Nuxt 3

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Handling Contentful's Rich Text Renderer

This is the migration pain point teams consistently flag, so let's address it directly.

Contentful's rich text is a JSON document tree. To render it in React, you need . For plain HTML you need . The dependencies follow you everywhere your content goes.

When you migrate to Cosmic, you have a clean break. Here's the recommended approach:

Option A: Migrate to HTML (fastest, most complete)

Run on every rich text field during migration and store the resulting HTML in a Cosmic metafield. Your frontend renders it with (React), (Vue), or (Astro). No CMS-specific package on the frontend. Done.

Option B: Migrate to Markdown (cleaner long-term)

Use a rich-text-to-Markdown converter, review the output for each entry, and store the result in a Cosmic metafield. This takes more time upfront but gives you portable, human-readable content that's easy to edit directly in the Cosmic dashboard or via any Markdown editor.

Handling embedded entries in rich text:

Contentful's rich text supports embedded entries (e.g. a callout box, a code block component, a video embed). These are the trickiest to migrate because they're model-specific. Audit these before migration and decide:

• Convert to Markdown block elements (e.g. blockquote, fenced code)
• Replace with standalone metafields in the Cosmic Object Type
• Use Cosmic's metafield type to preserve structured data

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Multi-Space to Multi-Bucket Migration

Many Contentful customers run multiple Spaces, one per brand, region, or product line. In Cosmic, each Space maps to a Bucket. Each Bucket has its own API credentials, content types, objects, and media library.

To migrate multiple Spaces, run the migration script once per Space/Bucket pair:

Cosmic plan considerations for multi-bucket setups:

• Builder ($49/mo): 2 Buckets
• Team ($299/mo): 3 Buckets
• Business ($499/mo): 5 Buckets
• Additional Buckets: $29/bucket/month on any paid plan
• Enterprise: Custom bucket limits

For large organizations migrating many Spaces, the Business or Enterprise plan is typically the right fit.

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Using a Cosmic Team Agent to Automate Bulk Migration

For large content libraries (thousands of entries), running a migration script manually can be slow and error-prone. Cosmic's Team Agents can automate bulk migration tasks directly from your Slack channel.

Here's how to set one up:

1. Create a Team Agent in your Cosmic dashboard with CMS write access and the API request capability.
2. Write the migration prompt: Describe the source (Contentful export JSON), the target Object Types, and the field mappings.
3. Connect it to Slack: The agent joins your channel and accepts commands like "migrate the next 100 blog posts" or "retry failed entries."
4. Monitor progress: The agent posts status updates as batches complete, flagging any entries that need manual review.

The agent can process entries in batches of up to 25 using Cosmic's batch operations API, making large migrations significantly faster than sequential single-entry scripts.

For enterprise migrations with complex data models, book a call with Tony and we'll scope a custom migration plan.

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Pre-Launch Checklist

Before you cut traffic over to Cosmic, run through this checklist:

Content

• All content types mapped and created as Cosmic Object Types
• All entries migrated and spot-checked in the Cosmic dashboard
• Rich text converted to HTML or Markdown and rendering correctly in the frontend
• Author, category, and tag relationships resolved correctly
• Drafts vs. published status verified for all entries

Media

• All assets uploaded to Cosmic media library
• imgix URLs replacing Contentful CDN URLs in all content
• Image resizing parameters (e.g. ) applied where needed
• Video and file assets accessible via Cosmic URLs

API and Code

• Contentful SDK removed from all dependencies
• Cosmic SDK installed:
• All API calls updated from Contentful to Cosmic
• , , environment variables set
• Contentful environment variables removed or deprecated
• Rich text renderer dependency () removed

Frontend

• All pages rendering correctly with Cosmic data
• Dynamic routes () working for all content types
• Fallback and 404 states handling missing slugs gracefully
• Image text preserved from migration
• Open Graph and meta tags pulling from Cosmic metadata

SEO

• Existing URLs preserved (same slugs migrated from Contentful)
• Canonical tags correct
• Sitemap regenerated and submitted
• Redirects set up if any slugs changed during migration

Testing

• Full page audit on staging environment with Cosmic data
• API response times acceptable under load
• Webhook integrations (preview deploys, ISR) reconfigured for Cosmic
• Content editor workflow tested by a non-technical team member

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Ready to Make the Switch?

Migrating from Contentful to Cosmic is straightforward when you follow the steps above. Most teams complete a standard migration in a few days, not weeks. You get a simpler pricing model, a cleaner API, native AI agents that actually automate content work, and an imgix CDN for every media asset out of the box.

Start free, no credit card required: Sign up at cosmicjs.com

Migrating a larger team or complex data model? Book a 30-minute intro call with Tony, our CEO and we'll walk through your specific setup.

Explore more resources:

• Contentful alternative overview
• Contentful vs. Cosmic feature comparison
• Cosmic docs
• Cosmic JavaScript SDK